Search
Home
East Rutherford High School
Home of the Cavaliers
Welcome Guest!
Sports & Entertainment Marketing 1

       In this course, students are introduced to the industry of sports, entertainment, and event marketing. Students acquire transferable knowledge and skills among related industries for planning sports, entertainment, and event marketing. Topics included are branding, licensing, and naming rights; business foundations; concessions and on-site merchandising; economic foundations; human relations; and safety and security. Mathematics and social studies are reinforced. Work-based learning strategies appropriate include cooperative education, entrepreneurship, internship, mentorship, school-based enterprise, service learning, and job shadowing. Apprenticeship is not available for this course. DECA (an association for Marketing Education students) competitive events, community service, and leadership activities provide the opportunity to apply essential standards and workplace readiness skills through authentic experiences.

SEM 1 COURSE SYLLABUS .pdf

SEM 1 PACING GUIDE .pdf

Website by SchoolMessenger Presence. © 2019 West Corporation. All rights reserved.